5 ways to promote with Twitter

Posted by admin On September - 29 - 2009

twitter_bird_icon2Even though you have a Twitter account for your YouTube channel, you still have plenty of work to do. You’ll only see results with Twitter when you actually use it correctly. This article will show you the five most effective ways to promote yourself as a YouTuber using Twitter. Also, keep in mind that these tips and tricks can be applied to almost anything that needs promotion.

1. Tweet about your current video

When you tweet your video once there’s a chance that only 10% of your followers will see it. This is because they either live in a different timezone or your tweet gets lost amongst tweets from the other people they follow. It’s a good idea to tweet your video three or four times a day with two-three hours of time between each one. “If they’re subscribed to me so they’ll see my new video on the front page of YouTube.” This is a common misconception, because too often do YouTubers find that their videos don’t appear in their subscribers’ sub box. Which is why it’s important to tweet your videos.

“Well, I just don’t have the time to always be on twitter to make these tweets.” Luckily for you, you don’t always need to be on twitter. HootSuite.com is an amazing website that gives you the ability to schedule your tweets. Yes, you heard right. You can type out a tweet and use their program to have it uploaded onto Twitter minutes, hours, or even weeks later. In matter of fact, if you found this article via a tweet @PauseStopRewind then you just saw an example of a scheduled tweet.

HootSuite_1254270762506

2. Tweet about your upcoming videos

Weeks or sometimes months before new movies and television shows are released you’ll see promotions for them. This is done to build up hype and increase the amount of possible viewers. The same principle can be used to increase the amount of video views you’ll receive. Inform your followers when you have new video ideas, what stage of production you’re at, give them hints as to what you’re filming, and tweet the release date a few days before you upload the video. Anything you tweet about your video will build up hype. Then when that particular day comes, your followers will be there the second the video is uploaded.
Twitter - brittanitaylor- Wrapped filming for my vid ..._1254272025235

3. Promote your live shows

You’ll find that many YouTubers host lives shows on websites such as BlogTV and UStream. This helps to build up their fan base, but we’ll talk more about the importance of live shows in a future article. If you do live shows it helps to tweet about them ahead of time. DFizzy is a good example of this. Hours before he goes live he tweets about where he’ll be live at and when. By the time he does go live, he finds that fans are already there waiting for him.

This is great, because more often than not people turn away live shows when there’s very few viewers. However, in DFizzy‘s case, more viewers will be tempted to stay at the beginning when they see there’s already other viewers there. Again, you can use HootSuite.com to help schedule promotion tweets.
Twitter - DFizzy- Thanks for coming to the l ..._1254270846756

4. Link to your YouTube channel

Too often do I come across YouTubers with a twitter, but never bother to list their channel link on their profile. Do I take the time to search them on YouTube? No, because I’m a busy guy, and so are many other people. By not including your YouTube channel’s link on your profile page, you’re missing out on channel views, video views, and possible subscribers.

The same can be said visa versa. If you have a Twitter that you use to promote your videos then you need to have it linked somewhere on your channel page and in every video. Also, make sure to stress why it’s important for your subscribers to follow you. Tell them that they’ll be able to be the first hear about your live shows, your new videos, and other projects you’re working on. This will catch they’re attention even more, and increase your reputation and popularity as a YouTuber.
Zack James (OutbackZack) on Twitter_1254272278647

5. Utilize your Twitter background

A popular trend amongst YouTubers are customized Twitter backgrounds that help to promote their work. Shane Dawson is an excellent example of this. He creates a new weekly promotional background that showcases his up coming video and contains links to his important websites. Other YouTubers choose to create a background with just their instant messaging screen names, emails addresses, and a short bio. Whichever you choose to do will surly have more of an impact than a regular Twitter background.

Justine (ijustine) on Twitter_1254270585524

To learn more on this subject read “Creating an eye popping Twitter background”.

There are other ways to promote yourself on Twitter, but these are the most preferred and professional ways. While @replying your videos to bigger YouTubers can sometimes be successful, it’s also looked down upon if done too much. Also, don’t over tweet or follow people just to have them follow you. Otherwise you’ll find your branded as a Twitter whore and we already have enough whores.

Retweet this Tips&Tricks article to spread word about your favorite blog on your favorite YouTubers! Also, make sure to follow PauseStopRewind on twitter :D

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5 ways to promote with Twitter
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2 Responses

  1. Kurt Says:

    Even though I already do most of that stuff, great tips!

    Posted on September 29th, 2009 at 2:43 pm

  2. Amasoful Says:

    Dude this is so helpful because i’m a new starter and i am trying to get some subs and tsuff you now like all newbies this is gonna help alot i’ll start working on it ! subbed by the way on youtube :D
    Thanks again ^^

    Posted on December 9th, 2009 at 8:40 pm

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My name is Zachary James, but most know me as OutbackZack. As a dedicated YouTuber both on and off the camera, I seek to bring news and give insight on the YouTube community. While not working on PauseStopRewind, I entertain many with my insane comedy style videos. Also, many know me as an artist who has worked with various YouTubers ranging from Andy Warski to Shane Dawson.

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